Travelers from France, the No. 6 overseas inbound source market for the United States, have voted the USA their top dream destination. This is the key finding from a survey that included a query of those surveyed recently by the Paris-based global market research company Ipsos and asked to name their dream destinations. The rankings for dream destinations were decided on the basis of a total of 44,000 votes cast by French respondents, comprising both the general public and tourism-related operators. The results were as follows.
Top Five Dream Destinations for French Travelers
Destination | Percentage of votes cast |
---|---|
1. USA | 31% |
2. Australia | 26% |
3. New Zealand | 22% |
3. Canada | 22% |
5. Mexico | 18% |
Source: Ipsos
Also from the survey,
- 32 per cent of the French respondents will increase their travel budget in 2015 (of these, 52 per cent cited more savings) while another
- 24 per cent may reduce their travel budget.
•This year, the average travel budget of the French travelers is expected to return to the same level as 2013 at €4,900 ($5,200) per couple per year, after dropping to €4,800 ($5,100) in 2014, according to Ipsos.