NEW SESSION ADDED TO RTO SUMMIT –DIGITAL DAY

How do Traditional Tour Operators feel about Being Wooed through Social Media?  At next month’s Digital Day at the RTO Summit West (Feb. 17-18) at the Ritz Carlton Marina del Rey, California, a panel of tour operators on how they feel about communicating with suppliers through their social media channels will be asked the following questions:

—How do you determine whom you “friend” through social media?

—What type of posts would you find most useful on posts from suppliers?

—Does knowing more about their personal lives make you feel somehow closer to them?

—Which of the following of their posts would you find most useful?

-Marketing intelligence

-What’s new with their companies that can benefit you

-Special deals available only to their social media contacts

Invited (i=invited but not confirmed) Panelists include: Patrick Swen, Lassen Tours (i); Ike Ogura, TransOrbit USA (i); Aniseh Dalju, (formerly of Destination America), Roselle Masse, TeamAmerica

Please note: The RTO Summit West is now completely sold out for the full conference including the one-on-one appointments, but we were able to free up 10 spaces available for Digital Day, February 17th. For more information, visit: http://www.rtosummit.com/rto-summit-west/