A Brand USA Week Photo Sampler

Here is just a small sample of images from Brand USA Week Europe’s first day.*

Keynote speaker, astronaut John Herrington, the first Native American in space.

Business appointment sessions are packed “wire-to-wire.”

Another view of a busy appointment session period.

Nick Evans, social media director for Hills Balfour, Brand USA’s rep agency for UK & Ireland, discusses “Breaking through the Clutter.”

Nick Mattera, senior director, consumer marketing for Brand USA, also speaks on “Breaking through the Clutter.”

During his opening remarks, Christopher Thompson, president and CEO of Brand USA, announces host cities for Brand USA Europe for the next six years.

Ian Leonard, travel & transport industry leader, speaks on “IMB – Personalization In Travel: Moving Beyond The Buzzword.”

* Photos courtesy of Brand USA