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A new design to make customizing tailor made tours for more intuitive. As baby boomers age one of the most profound trends will transition from fully planned itineraries to Group Tours for Independent travelers and TourOperatorland 3.0 has been redesigned so that buyers can create tailor made tours for their clients AND marketing collateral for their sales teams, that will ultimately result in free advertising for our TourOperatorLand partners. Check it out here.

Additionally, new “business development” aspects have been added as follows:

 —A “Receptives Who Sell Us” call to action features. To make it easier for international buyers to purchase TourOperatorLand.com attraction or a hotel partners, the site will include two call to action options:

1. A link on each destination, attraction or hotel portal page to a selection of five receptive operators from which buyers can purchase your product or destination. OR…
2. TourOperatorLand.com will send a one-time e-mail on behalf of TourOperatorland clients to operators in their top three source markets. Additional Cost to TourOperatorland.com partners? $0; included in the annual contract. Cost to TourOperatorland partners: $0

—To Help Destinations Convince More Hotels to Sell Receptives: The NAJ team has developed a Power Point presentation deck, “Educating the Independent Revenue Manager,” which explains the benefits of selling through the receptive operator distribution network from a revenue manager’s perspective. During 2019, a series of one-minute video testimonials with revenue managers will be developed.  Cost to TourOperatorLand partners? $0. Included with annual contract.

—Exclusive Tracking system: NAJ knows how important tracking is to DMOs and supplier partners; only TourOperatorLand.com sends a notification to a partner’s inbox whenever a buyer downloads images or even views or enters a partner’s portal.  Cost to TourOperatorland partners: $0.  Included with the annual contract. For those interested in lead generation:  Operator names and contact information are available for those who opt for an enhanced package.

 —Special Photo-tracking service for attractions and hotels.  To help suppliers learn who’s downloading their hi-res images, we have built a dedicated trackable portal micro-site at TourOperatorLand.com—it is used by more than 4,000 international and domestic operators as well as travel agents and MICE planners (more information here)— that sends notifications whenever your images are downloaded.  The attraction/hotel portal includes the following:

• An overview of their products
• The company’s tour and travel sales contact, photo, e-mail address and website
• 9 high resolution images of their choice
• Trackability—each time an operator downloads one of their images, they receive an e-mail alert with their company’s name, industry segment, base country, and it shows if they plan to attend.

* This is Part Two of three in a series of items showing how NAJ can help its partners at TheTourOperatorLand website increase their business. Part Three will appear in the next issue of the INBOUND Report.

 

 

Founded only a decade ago, WORLD2MEET is 100 percent owned by the IBEROSTAR GROUP, which is headquartered in Palma de Mallorca, Spain. W2M offers travel services in more than 175 countries, accommodation, transfers, excursions and tours, handling services. W2M’s main clients are tour operators, wholesalers and agencies. A global accommodation and travel component provider with more than 245,000 properties worldwide distributed via API or Web Interface, the company can point to the following facts: It has a global turnover of more than $500 million; has had 5.1 million passengers served; 9,500 directly contracted hotels; an inventory of more than 245,000 properties, 5,000 clients connected. Long-time tour and travel industry veteran Roselle Masse is W2M’s contracting manager for the U.S. West Coast

The TourOperatorLand.com website by the NAJ Group (it also publishes the INBOUND Report) has introduced both receptive tour operators, U.S. tour operators and international tour operators to travel product and services of U.S. travel suppliers and DMOs. Visitors to the website can use its exclusive Receptive Finder™ to find the right RTO.  It is designed to help both the travel trade and travel suppliers find the right U.S. based receptive tour operator to sell their products on the international travel market place.

The receptive operators listed on TheTourOperatorLand.com, who are vetted and qualified by the NAJ Group, also take part in at least one of NAJ’s RTO Summits series. The Summits take place annually in Los Angeles, New York City and Orlando.

If you would like to make personal contact with World2Meet, check out the RTO Summit at the West in Marina del Rey, California, February 13-14, 2019. Roselle Masse is W2M’s contracting manager for the U.S. West Coast, will be there. For more information, visit: www.rtosummit.com, or www.TourOperatorLand.com.

 

 

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